This column is a regular sharing of the family, work, and community perspective of Rick Platt, President and CEO of the Heath-Newark-Licking County Port Authority.
Friday, September 22, 2017
My Snail Mail E-Mail
I got an email with an image of my soon-to-arrive snail mail today. That's a first.
I signed up recently for the U.S. Postal Service's Informed Delivery Digest. It promises to send me an electronic image in advance of what I can expect to see in my house's real mail box.
An invite to the upcoming Rotary auction. A monthly mortgage statement. My water bill. A solicitation for something for my youngest daughter.
I signed up for it. I'm intrigued. But I'm still trying to figure out the usefulness to me.
However, I see the usefulness to the USPS. It's strategic.
There's efficiency in there some day. I can't help but feel that part of the strategy is to build toward a day when delivery isn't every day. If I know what's coming, I may not be far off from being able to pay to accelerate delivery at a future time when delivery doesn't come to my house every day.
There's a look to the future in there. I may be able to lighten their load by simply refusing delivery of some junk mail too. Drone delivery of mail would be cheaper if there's less to deliver.
For now, I'm still subscribing to email and snail mail email.
Keywords:
government innovator
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